China: Innovating in a Different Culture

I’m dealing on a regular basis on how to innovate in different cultural backgrounds.  A few weeks ago, I was interviewed for Laser‘s internal magazine on what changes in China or India, when we are dealing with innovation — I’ll share that on the blog if I can do it.

And today, I’ve found this really interesting presentation from Frog Design that I want to share with you. It gives different insights on subtle, or major differences that make China a radically different market from ours.

Author: Philippe

[ Innovation Copilot, PhD ] -- Philippe designs and builds strategic innovations that help startups or multinational corporations pragmatically change their market. From governmental healthcare, to consumer social web, Philippe has an extensive knowledge of numerous markets in Europe and in Asia.